Last updated: September 12, 2026

Colours by Emma ("we," "us," or "our") operates this website, including all related information, content, features, tools, products, and virtual styling services (the "Services"). Colours by Emma is hosted on Squarespace, which provides the platform enabling us to deliver the Services to you.

This Privacy Policy describes how we collect, use, and disclose your personal information when you visit, interact with, submit photos to, or make a purchase through the Services, or otherwise communicate with us.

Please read this Privacy Policy carefully. By accessing or using any of the Services, you acknowledge that you have read and understood the collection, use, and disclosure of your information as described herein.

Personal Information We Collect or Process

When we refer to "personal information," we mean information that identifies or can reasonably be linked to you. We may collect or process the following categories of personal information depending on how you interact with our Services:

• Contact Details: Name, billing address, shipping address, phone number, and email address.

• Financial & Payment Details: Payment card information, payment account details, transaction summaries, payment confirmations, and selected forms of payment. Payment transactions are processed securely through our integrated third-party payment gateways (e.g., Stripe, PayPal).

• Styling & Consultation Data: Images, headshots, or natural light photographs submitted for digital colour analysis, seasonal palette mapping, body line assessments, questionnaire responses, event details, and personal style preferences.

• Transaction Information: Services booked, digital lookbooks ordered, items added to your cart, purchase history, and client support logs.

• Device & Technical Information: Information about your device, web browser, network connection, IP address, and unique identifiers collected automatically when navigating our site.

• Usage Information: Interactions with our site, including how and when you navigate through pages and links.

Personal Information Sources

We collect personal information from the following sources:

• Directly from You: When you book a service, complete an intake questionnaire or form, upload photographs, subscribe to our newsletter, or contact customer support.

• Automatically via Squarespace: Collected via your device when you browse our website, using cookies, analytics tools, and similar technologies.

• From Payment & Service Providers: Third-party processors, scheduler integrations, or fulfillment partners handling backend technical services on our behalf.

How We Use Your Personal Information

Depending on your interactions with us, we use your personal information to:

• Deliver Styling Services & Fulfill Orders: Process payments, conduct digital colour and structural analyses, generate personalised lookbooks, manage bookings, and fulfill orders.

• Client Communication: Send intake forms, photo submission guides, completed digital deliverables, order updates, and customer support responses.

• Marketing & Promotions: Send newsletter updates, promotional announcements, or personalised styling offers via email (you may opt out at any time).

• Site Improvement & Security: Maintain network security, prevent fraudulent transactions, authenticate account details, and analyse website usage to optimise user experience.

• Legal Compliance: Comply with applicable legal obligations, legal process, or regulatory requests.

How We Disclose Personal Information

We do not sell your personal information. We may disclose your information to third parties under the following limited circumstances:

• Squarespace & Technical Service Providers: Shared with Squarespace (our hosting and platform provider) and other technical vendors who assist with IT infrastructure, data analytics, storage, email marketing, and payment processing.

• Payment Gateways: Shared with third-party payment processors (e.g., Stripe, PayPal) to authorize and complete transactions securely.

• Legal & Business Requirements: When required by law, subpoena, court order, or to protect our rights, safety, and business property.

Relationship with Squarespace

Our site and store are hosted on Squarespace. Squarespace collects and processes device data and navigation metrics to maintain platform performance, analytical insights, and system security. To learn more about how Squarespace manages user data, please review the Squarespace Privacy Policy.

Third-Party Links

Our website may contain links to third-party sites, social media platforms, or external booking systems. We are not responsible for the privacy practices, security, or content of those external platforms. We encourage you to review the privacy policies of any third-party site you visit.

Children's Privacy

Our Services are not directed to or intended for children under the age of majority in your jurisdiction. We do not knowingly collect personal information from children. If you believe a child has provided us with personal information, please contact us to request its deletion.

Security and Retention

No transmission of data over the internet or storage system can be guaranteed to be 100% secure. We encourage you to use secure channels when transmitting sensitive information. We retain personal information for as long as necessary to provide styling services, fulfill transactions, resolve disputes, and comply with legal requirements.

Your Rights and Choices

Depending on your location, you may have the following rights regarding your personal information:

• Access / Know: Request access to the personal data we hold about you.

• Correction: Request corrections to inaccurate or incomplete personal information.

• Deletion: Request the deletion of personal information held by us, subject to legal retention obligations.

• Opt-Out: Unsubscribe from promotional email communications at any time using the unsubscribe link at the bottom of our emails.

To exercise any of these rights, please contact us using the contact details below.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our services, technology, or legal requirements. Updated policies will be posted on this page with a revised "Last updated" date.

Contact Us

If you have questions, feedback, or requests regarding this Privacy Policy or your personal data, please contact us at:

Email: contact@coloursbyemma.com.au